Salon and beauty · Alfons Salon

Alfons Salon: 15 million views during a year of network growth

The Alfons Salon client study records 15 million total views and more than 48,000 followers in one year, alongside network growth from 25 to 37 branches across Greater Jakarta.

Published 5 October 2026

Alfons Salon: 15 million views during a year of network growth
15M

Total views

Reported for the documented one-year period.

48K+

Total followers

Reported in the client study after one year.

25 → 37

Branch network

Concurrent expansion across Greater Jakarta; no causal attribution claimed.

01 · CHALLENGE

The starting point

Alfons Salon needed a social presence capable of supporting a growing salon network across Greater Jakarta and making its customer stories visible at scale.

02 · APPROACH

What Xander changed

The supplied deck shows a repeatable, people-led short-video format built around salon experiences and customer reactions. It does not provide a fuller strategy or production breakdown, so this page does not infer undocumented campaign mechanics.

03 · OUTCOME

What happened

Across the documented one-year period, the account recorded 15 million total views and more than 48,000 followers. During the same period represented in the deck, the salon network increased from 25 to 37 branches across Greater Jakarta.

MEASUREMENT NOTE

How these results were measured

Figures are transcribed from the client-provided Study Case deck created on 21 September 2026. The deck labels 15 million total views and 48,000-plus total followers as one-year growth and separately shows branch growth from 25 to 37. It does not provide exact dates, platform definitions, paid support, store-opening dates, or evidence that social content caused branch expansion. Branch growth is therefore reported as contemporaneous business context, not an attributed content result.